Ads - Page 2 - Great Lakes 4x4. The largest offroad forum in the Midwest

Go Back   Great Lakes 4x4. The largest offroad forum in the Midwest > General 4x4 Stuff > Site comments, issues, or suggestions and announcements
GL4x4 Live! GL4x4 Casino

greatlakes4x4.com is the premier Great Lakes 4x4 Forum on the internet. Registered Users do not see the above ads.
Search
Reply
 
Thread Tools Search this Thread
Old September 30th, 2009, 11:52 AM   #21
clarkstoncracker
lol
 
clarkstoncracker's Avatar
 
Join Date: 11-03-05
Location: OC - MI
Posts: 42,449
iTrader: (40)
Mentioned: 96 Post(s)
Send a message via AIM to clarkstoncracker
Default

Quote:
Originally Posted by 95geo View Post

For some reason I hate seeing completely unrelated ads on a 4x4 website, it's "tacky" I guess. (for lack of a better term off the top of my head)
Websites like this that don't sell anything really have no way to bring in money (besides donations). When the server here was small, and only three or four hundred people were coming here a day, there was no issue paying the $60 server bill from the donations. In fact for the first two years I was paying out of pocket to keep the site up and running. Then I moved to vendors to take over the money. Since the site fits a niche, there is a great marketing tool here for vendors. Their payments paired with the donations here kept the server running.

Well then the site started having two, then three, then four, then five, and now over seven thousands people a day. With that increase in traffic, I had to update servers three times over the last two years. Now I have a four figure monthly bill to keep this site up and running.

For instance, yesterday there were 4100 clicks landing on gl4x4 threads from google alone. Sure these people might not live in the midwest, or they might not ever sign up, but what I can do is try to capitalize on their landing here, by hoping the will click an ad. What this does is allows me to offset the server cost by "using" visitors who will never register and participate pay the server bill and upkeep (a lot of coding goes into this site, especially on the server side, stuff that is never seen here). That is why gl4x4 is so ugly and covered in ads when you visit and are not logged in.

This means I do not have to have the site covered in ads (like 99% of the forums out there) when you're logged in, and the site loads and runs extremely clean.

It also entices users to register who normally wouldn't. You will notice all ads on this site (when you're not logged in) state: "register, and remove all these ads, registration is free" This helps with participation on the site, which in turn generates more google landings which snowballs into a successful site.

A LOT of money has went into this site lately to prevent spam, and over the last three weeks there has not been any spam, even though about 45 rogue registrations a day are done, and immediately rejected. The coding allows the filtering of "real" users through. This is 100% automated now on this site, and it is probably one of the best anti-spam setups of any forum in the world. Gl4x4 has been having anywhere between 18 and 30 new registered users per day.


When it comes down to it, you can either have a small slow server, relying on donations, which will probably not grow very much, or you can have a fast server, with advertisements that allows a lot of growth. I have chosen the 2nd option, but unlike most forums, users who are logged in don't have to deal with ads all over the page.

FWIW, if I were to put advertising towers on this site, those are the big skyscraper ads on the sides, it would generate some serious revenue. But I would rather have a basically ad-free experience for myself, and the users here instead of having the income. That is why it is frustrating to see people complaining about the ads on the bottom of the page. I guess if I wasn't involved on what goes on here, that would probably annoy me too, so I figured I would try to help explain why ads are a must on websites who do not actually sell anything.

The growth of this site has been paralleled with a higher % of inbound links from search engines which equals out pretty nice and pays the bills. As far as I can tell, there will never be an ad above the bottom of the page except for the vendor ads in the top right. This is unlike most forums out there.

And I'll let you know the profit so far this year! $274.93. When the profit is done at the end of the year, I'll be splitting it between the moderators for their time. In the end, not much profit around here, but I'm happy this is a pretty large/active site that gives an almost ad-free experience for the logged in user.

I just did the math, the profit from gl4x4 is around $1.03 a day
__________________

Last edited by clarkstoncracker; September 30th, 2009 at 12:00 PM.
clarkstoncracker is offline   Reply With Quote
Sponsored Links
Advertisement
 
Old September 30th, 2009, 12:02 PM   #22
clarkstoncracker
lol
 
clarkstoncracker's Avatar
 
Join Date: 11-03-05
Location: OC - MI
Posts: 42,449
iTrader: (40)
Mentioned: 96 Post(s)
Send a message via AIM to clarkstoncracker
Default

If you remember, MJ which you guys were comparing these ads to was generating over $700 a month income, and he was begging people to sign up for a $45 yearly subscription.
There is a big difference in websites between those running them for the profit, and running them for the love of the subject item. Believe me, if $$$ was the reason for this site, about 7 months ago Monkeyevil and I would have cashed out, and this site would be covered with ads. We turned down a pretty nice purchase offer.
__________________
clarkstoncracker is offline   Reply With Quote
Old September 30th, 2009, 12:05 PM   #23
Ridin Dirty
kixx007 wants to be me
 
Ridin Dirty's Avatar
 
Join Date: 12-11-07
Location: Metamora,Mi.
Posts: 8,935
iTrader: (149)
Mentioned: 1 Post(s)
Default

I barely even notice them.
__________________
"It's all good. We've caught a lot nicer shit than this on fire"
Ridin Dirty is offline   Reply With Quote
Old September 30th, 2009, 12:20 PM   #24
Fuel Fire Desire
Mall Crawler
 
Fuel Fire Desire's Avatar
 
Join Date: 10-01-08
Location: SE Michigan
Posts: 2,632
iTrader: (7)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by clarkstoncracker View Post
If you remember, MJ which you guys were comparing these ads to was generating over $700 a month income, and he was begging people to sign up for a $45 yearly subscription.
There is a big difference in websites between those running them for the profit, and running them for the love of the subject item. Believe me, if $$$ was the reason for this site, about 7 months ago Monkeyevil and I would have cashed out, and this site would be covered with ads. We turned down a pretty nice purchase offer.
Thank you!



I used to be a moderator for streetfire. I was with them from just about the beginning. About two years ago the admin up and disappeared. We used to have weekly conference calls and constant web communication. They just stopped talking to us (moderators). None of our questions were answered, and site bugs went unfixed. The site soon became almost unusable. They then sold the website to some ad company, and now its 80% ads, 15% junk content, and 5% good substance.


"I would rather be a little strapped for cash than to pollute the site with intrusive ads." -StreetFire founder, 2005.


He now lives on the beach in orange county CA with a new nissan GT-R and BMW M3 in his driveway. Hope he enjoys it. Sellout.


Ironically, SF used to be very similar to GL4X4. A small forum based site with a tight knit community. The founders had the same mentality that CC does now. But unfortunately it only took them 4 years to give that all up for a nice fat paycheck. Dont be like SF CC!
Fuel Fire Desire is offline   Reply With Quote
Old September 30th, 2009, 12:22 PM   #25
forbyefore
.
 
forbyefore's Avatar
 
Join Date: 08-14-07
Location: Bay City/AuGres, MI
Posts: 1,435
iTrader: (0)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by Ridin Dirty View Post
I barely even notice them.
x2 I wouldn't mind seeing more ads for off road related products and services. This site has definitely exposed me to companies I would have never heard of before, and that is good for the consumer to know who and what is out there.

btw, this site is probably one of the fastest to load and seems to always run smooth
forbyefore is offline   Reply With Quote
Old September 30th, 2009, 12:25 PM   #26
CreativeFab
used to be Ironman
 
CreativeFab's Avatar
 
Join Date: 12-01-05
Location: midland
Posts: 3,213
iTrader: (35)
Mentioned: 0 Post(s)
Default

Kelly, could you please quote my comments and type out a nice reply like you did for Bryce?
CreativeFab is offline   Reply With Quote
Old September 30th, 2009, 12:31 PM   #27
clarkstoncracker
lol
 
clarkstoncracker's Avatar
 
Join Date: 11-03-05
Location: OC - MI
Posts: 42,449
iTrader: (40)
Mentioned: 96 Post(s)
Send a message via AIM to clarkstoncracker
Default

Quote:
Originally Posted by Fuel Fire Desire View Post
Ironically, SF used to be very similar to GL4X4. A small forum based site with a tight knit community. The founders had the same mentality that CC does now. But unfortunately it only took them 4 years to give that all up for a nice fat paycheck. Dont be like SF CC!
You get burned out. If I would have had to put the same effort into this site that I did the first two years, I don't think I would still run it. You guys have no idea how much time goes into a site, especially when things go bad like hardware/software.

I get about 100 pms/emails a week about passwords not working, ip zones banned, people can't change emails, or they have a problem with a post on the site. It's quite the burden.
__________________
clarkstoncracker is offline   Reply With Quote
Old September 30th, 2009, 12:37 PM   #28
Fuel Fire Desire
Mall Crawler
 
Fuel Fire Desire's Avatar
 
Join Date: 10-01-08
Location: SE Michigan
Posts: 2,632
iTrader: (7)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by clarkstoncracker View Post
You get burned out. If I would have had to put the same effort into this site that I did the first two years, I don't think I would still run it. You guys have no idea how much time goes into a site, especially when things go bad like hardware/software.

I get about 100 pms/emails a week about passwords not working, ip zones banned, people can't change emails, or they have a problem with a post on the site. It's quite the burden.
SF delegated most of those problem emails/ PM's to the team of moderators, who each had a limited set of tools to help resolve them. My tasks were with the video section and vBulletin. It really seemed to help them out in the beginning when it was just them. But as time wore on, they hired actual programmers to take over.

They were really overwhelmed when the site took off. But they were just bastards on how they handled everything in the end. They blamed the sites problems on the users, deliberately hid buttons that lead to popular sections to lower server load, and watermarked/ added commercials to all the video's we had uploaded to their server.
Fuel Fire Desire is offline   Reply With Quote
Old September 30th, 2009, 12:39 PM   #29
clarkstoncracker
lol
 
clarkstoncracker's Avatar
 
Join Date: 11-03-05
Location: OC - MI
Posts: 42,449
iTrader: (40)
Mentioned: 96 Post(s)
Send a message via AIM to clarkstoncracker
Default

Quote:
Originally Posted by Ironman View Post
Kelly, could you please quote my comments and type out a nice reply like you did for Bryce?
I have no idea what you're talking about. but if you do a google search for RE hack and tap, you're now number 2.


http://www.google.com/#hl=en&safe=of...ceeb2705a2dd16
__________________
clarkstoncracker is offline   Reply With Quote
Old September 30th, 2009, 12:40 PM   #30
CreativeFab
used to be Ironman
 
CreativeFab's Avatar
 
Join Date: 12-01-05
Location: midland
Posts: 3,213
iTrader: (35)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by Ironman View Post
Unless your a paying vendor that is not allowed to have a banner add
end of page one of this thread
CreativeFab is offline   Reply With Quote
Old September 30th, 2009, 12:43 PM   #31
CreativeFab
used to be Ironman
 
CreativeFab's Avatar
 
Join Date: 12-01-05
Location: midland
Posts: 3,213
iTrader: (35)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by clarkstoncracker View Post
I have no idea what you're talking about. but if you do a google search for RE hack and tap, you're now number 2.


http://www.google.com/#hl=en&safe=of...ceeb2705a2dd16
not so much, not even listed

Click to View Search Results for t Google: t
CreativeFab is offline   Reply With Quote
Old September 30th, 2009, 12:45 PM   #32
clarkstoncracker
lol
 
clarkstoncracker's Avatar
 
Join Date: 11-03-05
Location: OC - MI
Posts: 42,449
iTrader: (40)
Mentioned: 96 Post(s)
Send a message via AIM to clarkstoncracker
Default

Quote:
Originally Posted by Ironman View Post
not so much, not even listed

re hack and tap - Google Search
rubicon express
__________________
clarkstoncracker is offline   Reply With Quote
Old September 30th, 2009, 12:45 PM   #33
tweak
Are we there yet?
 
tweak's Avatar
 
Join Date: 04-20-06
Location: Auburn, Mi
Posts: 1,925
iTrader: (22)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by clarkstoncracker View Post
I have no idea what you're talking about. but if you do a google search for RE hack and tap, you're now number 2.


http://www.google.com/#hl=en&safe=of...ceeb2705a2dd16

Maybe this from one of my PM's a few weeks ago:

Quote:
Originally Posted by clarkstoncracker View Post
Hi Rob. All banners are being removed from the top right of the site.

Thanks
__________________
83' CJ-7, I-6 Propane/HEI, Fiberglass body, SOA, 4.88's locked front and rear
GLFWDA Land Use Committee Chairman
Tri-City Trail Riders President
www.glfwda.org - support the sport
www.ironmanoffroad.com
tweak is offline   Reply With Quote
Old September 30th, 2009, 12:47 PM   #34
clarkstoncracker
lol
 
clarkstoncracker's Avatar
 
Join Date: 11-03-05
Location: OC - MI
Posts: 42,449
iTrader: (40)
Mentioned: 96 Post(s)
Send a message via AIM to clarkstoncracker
Default

Quote:
Originally Posted by tweak View Post
Maybe this from one of my PM's a few weeks ago:
Yes, they are. and i told ironman that via pm. It just so happens that I haven't had any free time in the last week to accomplish it
__________________
clarkstoncracker is offline   Reply With Quote
Old September 30th, 2009, 12:50 PM   #35
tweak
Are we there yet?
 
tweak's Avatar
 
Join Date: 04-20-06
Location: Auburn, Mi
Posts: 1,925
iTrader: (22)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by clarkstoncracker View Post
Yes, they are. and i told ironman that via pm. It just so happens that I haven't had any free time in the last week to accomplish it
I understand the free time thing. Just curious per your previous statements:

Quote:
Originally Posted by clarkstoncracker View Post
The growth of this site has been paralleled with a higher % of inbound links from search engines which equals out pretty nice and pays the bills. As far as I can tell, there will never be an ad above the bottom of the page except for the vendor ads in the top right. This is unlike most forums out there.
__________________
83' CJ-7, I-6 Propane/HEI, Fiberglass body, SOA, 4.88's locked front and rear
GLFWDA Land Use Committee Chairman
Tri-City Trail Riders President
www.glfwda.org - support the sport
www.ironmanoffroad.com
tweak is offline   Reply With Quote
Old September 30th, 2009, 12:54 PM   #36
clarkstoncracker
lol
 
clarkstoncracker's Avatar
 
Join Date: 11-03-05
Location: OC - MI
Posts: 42,449
iTrader: (40)
Mentioned: 96 Post(s)
Send a message via AIM to clarkstoncracker
Default

Quote:
Originally Posted by tweak View Post
I understand the free time thing. Just curious per your previous statements:
yeah, because if I would have said there wasn't ads there then somebody would have posted a screen shot showing an ad there.
__________________
clarkstoncracker is offline   Reply With Quote
Old September 30th, 2009, 01:00 PM   #37
tweak
Are we there yet?
 
tweak's Avatar
 
Join Date: 04-20-06
Location: Auburn, Mi
Posts: 1,925
iTrader: (22)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by clarkstoncracker View Post
yeah, because if I would have said there wasn't ads there then somebody would have posted a screen shot showing an ad there.
Gotcha!
__________________
83' CJ-7, I-6 Propane/HEI, Fiberglass body, SOA, 4.88's locked front and rear
GLFWDA Land Use Committee Chairman
Tri-City Trail Riders President
www.glfwda.org - support the sport
www.ironmanoffroad.com
tweak is offline   Reply With Quote
Old September 30th, 2009, 01:02 PM   #38
PavementPounder
I am the law.
 
PavementPounder's Avatar
 
Join Date: 11-05-05
Location: Birmingham, Michigan 48009
Posts: 29,824
iTrader: (224)
Mentioned: 2 Post(s)
Default

Quote:
Originally Posted by clarkstoncracker View Post
Why the hell would anybody scroll down to the bottom of the pages here?
Because that's where you left the "Top" button. The Forum Jump is also right at the top of the ad area.
PavementPounder is offline   Reply With Quote
Old September 30th, 2009, 01:03 PM   #39
clarkstoncracker
lol
 
clarkstoncracker's Avatar
 
Join Date: 11-03-05
Location: OC - MI
Posts: 42,449
iTrader: (40)
Mentioned: 96 Post(s)
Send a message via AIM to clarkstoncracker
Default

Quote:
Originally Posted by PavementPounder View Post
Because that's where you left the "Top" button. The Forum Jump is also right at the top of the ad area.
while you're down there, click on an ad
__________________
clarkstoncracker is offline   Reply With Quote
Old September 30th, 2009, 01:03 PM   #40
forbyefore
.
 
forbyefore's Avatar
 
Join Date: 08-14-07
Location: Bay City/AuGres, MI
Posts: 1,435
iTrader: (0)
Mentioned: 0 Post(s)
Default

Quote:
Originally Posted by PavementPounder View Post
Because that's where you left the "Top" button. The Forum Jump is also right at the top of the ad area.
you can also hit the home button and it will scroll you right up there
forbyefore is offline   Reply With Quote
Reply
Great Lakes 4x4. The largest offroad forum in the Midwest > General 4x4 Stuff > Site comments, issues, or suggestions and announcements
Tags
lactation

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


All times are GMT -5. The time now is 01:43 AM.


Powered by: vBulletin, Copyright 2000 - 2012, Jelsoft Enterprises Ltd.
User Alert System provided by Advanced User Tagging (Lite) - vBulletin Mods & Addons Copyright © 2014 DragonByte Technologies Ltd. Runs best on HiVelocity Hosting.
Page generated in 0.43269 seconds with 82 queries