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Old November 27th, 2010, 08:04 AM   #1
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Default Should Jeeps destined for the U.S. be made in Italy?

Sergio Marchionne, chief executive of Fiat SpA and Chrysler Group LLC, outlined plans Friday to build cars and SUVs for the Jeep and Alfa Romeo brands at a plant in Turin, Italy.
More than half the vehicles will be sold in other markets, North America, in particular.
The impact on Chrysler was less clear, but the U.S. automaker will supply U.S.-built transmissions as well as V-6 engines from a Trenton plant for vehicles built in Italy but destined for North America.
From The Detroit News:

Granted Jeep cars are just a lame exploitation of the Jeep brand, but is moving production to Italy just the first step in Fiat stealing the Jeep brand?
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